Secured Solutions
Restyling of the corporate image of a company specialising in structural diagnostics.
The rebranding of Secured Solutions, specialized in structural diagnostics, was essential to modernize its presence in the market. As a leader in engineering and structural diagnostics, the company aimed to project an image reflecting its extensive experience, innovative capacity, and strong commitment to safety.
The process involved a detailed analysis, evaluating current trends to define key values. A new visual identity was created, modernizing the logo to convey solidity and reliability, with a color palette suggesting stability and professionalism. Additionally, updated marketing materials were developed, effectively communicating Secured Solutions’ experience and commitment in structural diagnostics. The result is a modern and cohesive corporate image that strengthens Secured Solutions’ position as an undisputed leader in structural diagnostics, enhancing its appeal to clients.
The new corporate identity of Secured Solutions has been implemented on new business cards and office materials, including letterhead, notepads, and corporate folders.
It was desirable to improve the image of work clothes, identification and access badges, as well as company vehicles.
An essential step in any corporate image redesign project is the complete renovation of the website, guaranteeing its adaptability and responsiveness on various mobile devices.
In any corporate image redesign project, the corporate identity manual is essential, as it establishes guidelines to maintain coherence in the corporate image and communication.
